NBA legend LeBron James eldest son Bronny James net worth is estimated at $10 million. He was drafted by the Los Angeles Lakers in 2024. Bronny is building his career as a professional athlete, businessman, and brand partner.
On April 13, 2025, Bronny James made his first NBA start for the Los Angeles Lakers in a 109-81 loss to the Portland Trail Blazers. With LeBron resting and the Lakers locked into the No. 3 seed, backups saw more action. Bronny had a tough night, finishing with 4 points (2-10 shooting), 6 assists, 4 steals, and 3 turnovers. Rookie Dalton Knecht stood out with 27 points and 8 rebounds.
Bronny James Bio
| Field | Details |
|---|---|
| First Name | LeBron |
| Last Name | James |
| Full Name | LeBron Raymone “Bronny” James Jr. |
| Date of Birth | October 6, 2004 |
| Age | 20 (as of April 14, 2025) |
| Birth Place | Akron, Ohio, USA |
| Residence | Los Angeles, California, USA |
| Country | United States |
| Profession | Professional Basketball Player |
| Education | Sierra Canyon High School (Chatsworth, CA); University of Southern California (USC) |
| Father | LeBron James Sr. |
| Mother | Savannah Brinson James |
| Nationality | American |
| Siblings | Bryce Maximus James, Zhuri Nova James |
| Brother | Bryce Maximus James |
| Religion | Christian |
| Spouse | None |
| Horoscope | Libra |
| Weight | Approximately 210 lbs (95 kg) |
| Height | 6 feet 2 inches (188 cm) |
| Net Worth | Estimated $10 million (as of early 2025) |
| Category | Sports |
| Current Team | Los Angeles Lakers (NBA); South Bay Lakers (G League affiliate) |
| Position | Guard (Shooting Guard/Combo Guard) |
| Jersey Number | 9 (Lakers); previously wore 0 and 23 in high school |
| Years Active | 2024–present (professional career) |
| Draft | 2024 NBA Draft, 2nd Round, 55th overall pick |
| Drafted By | Los Angeles Lakers |
| Previous Teams | None (professional); USC Trojans (college) |
| Awards | 2023 McDonald’s All-American, 2023 Nike Hoop Summit Selection |
| 8M followers (@bronny) |
Bronny James Career Trajectory
Bronny James played one season at USC before entering the NBA. After recovering from cardiac arrest in 2023, he averaged 4.8 points and 2.8 rebounds per game, starting just 6 of 25 appearances. Despite modest stats, the Lakers drafted him in 2024, valuing his potential and work ethic.
Bronny James will be making his first career NBA start vs. Portland. pic.twitter.com/K6NtLcYs6v
— SportsCenter (@SportsCenter) April 13, 2025
He made his NBA debut on October 22, 2024. His first career start came in the Lakers’ final regular-season game against Portland, where he scored four points. While seeing limited NBA action as a rookie, he showed flashes of potential in the G League with the South Bay Lakers. In December 2024, he dropped 30 points in a G League game, then topped it with 39 points in March 2025. He also had a 17-point NBA performance against Milwaukee in March—the highest preseason scoring mark by a 55th overall pick rookie in 15 years. Despite ups and downs, Bronny continues developing his game at both levels.
Los Angeles Lakers Rookie Contract
Bronny James signed a four-year, $7.9 million guaranteed contract with the Lakers—an unusual deal for the 55th overall pick. Most second-rounders must earn their roster spot through Summer League and training camp, often settling for shorter, non-guaranteed contracts. The Lakers’ commitment shows their belief in his potential, though it also raises questions about whether his draft position and contract reflect his skills or his famous last name. While he has defensive upside, his NBA readiness remains a work in progress compared to typical late second-round prospects.
Endorsement Deals
Even before his NBA debut, Bronny had already built a multimillion-dollar brand through endorsement deals. His NIL (name, image, likeness) value was estimated at $5.9 million in 2024, thanks to partnerships with major brands like Nike and Beats by Dre. He also has deals with Sprite and trading card company Panini. These sponsorships, combined with his Lakers contract, have secured his financial success regardless of how his basketball career develops.
Bronny James earns big money from social media and sponsorships. he had over 8 million followers on Instagram—a number that has more than doubled since being drafted. His endorsement portfolio includes solo deals with Nike and Beats, plus high-profile campaigns with LeBron for brands like Taco Bell. These partnerships helped build his $5 million net worth before he ever played an NBA game.
What is Bronny James Net Worth in 2025?
Bronny James’ net worth depends on his NBA contract and off-court earnings. Forbes estimates his worth at $10 million. Before joining the NBA, Celebrity Net Worth put his value at $5 million, mostly from NIL deals. Adding his NBA contract, they estimate his total net worth could reach $8.5 million after fees and taxes—if he completes his full contract. These numbers are just estimates based on public data.
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Personal Life
Bronny James is the oldest son of NBA legend LeBron James and Savannah James. His parents married in 2013. He has two younger siblings: Bryce, born in 2007, and Zhuri, born in 2014. Bryce plays basketball and will join the University of Arizona in 2025. Zhuri is into fashion. NBA star Chris Paul is Bronny’s godfather, showing the family’s strong basketball connections.
Who Is Bronny James Girlfriend?
Bronny James is currently dating Parker Whitfield, a Spelman College sophomore. She’s the daughter of actors Dondré T. Whitfield and Salli Richardson-Whitfield. The couple started dating by summer 2024 and were first seen together at the 2024 Paris Olympics. Both attended Sierra Canyon School in LA. Though private, they’ve made occasional public appearances, including celebrating National Boyfriend Day and Valentine’s Day in 2025.
Nepotism vs. Business Acumen
When the Lakers drafted Bronny James, some people called it nepotism. They pointed to his stats at USC, where he averaged just 4.8 points per game, and said he got the opportunity because his dad is LeBron James. But former ESPN insider Adrian Wojnarowski pushed back. He said nepotism is nothing new in the NBA. Owners, coaches, and front office staff often hire family. He didn’t think it was fair to single out Bronny just because his dad plays for the same team.
Conclusion
Bronny James’ money story ties closely to his dad, LeBron James, who’s worth about $1.2 billion. In 2022, LeBron became the first active NBA player to become a billionaire. Bronny has gained a lot from his dad’s name and network, but he’s also making his own path.
Bronny James’ net worth in 2025 comes from his NBA rookie deal, big NIL earnings, and brand endorsements. His last name adds a lot of value, thanks to his dad’s fame. While people still argue about how he got to the NBA, there’s no question his finances are strong. He’s set up well for whatever comes next—on or off the court.
What is Bronny James’ current NBA contract?
Bronny signed a four-year, $7.9 million guaranteed contract with the Lakers.
How much is Bronny James worth in 2025?
Estimates suggest Bronny’s net worth is around $10 million.
Is Bronny James the godson of an NBA star?
Yes, NBA player Chris Paul is Bronny’s godfather.
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