De’Aaron Fox Net Worth: Salary, Endorsements, and Career Earnings

By Devendra Kumar

Updated On:

Follow Us

American basketball player De’Aaron Fox has a net worth estimated at $100 million. Fox was drafted 5th overall by the Sacramento Kings in the 2017 NBA Draft. After eight seasons in Sacramento, he was traded to the San Antonio Spurs in February 2025.

The man is a two-time All-Star, a Clutch Player of the Year winner, and a former league leader in steals. Not bad for a bloke who used to sleep on the couch playing NBA 2K all night.

De’Aaron Fox Bio

FieldDetails
First NameDe’Aaron
Last NameFox
Full NameDe’Aaron Martez Fox
Date of BirthDecember 20, 1997
Age28 (as of February 2026)
Birth PlaceNew Orleans, Louisiana, USA
ResidenceSan Antonio, Texas (relocated following 2025 trade to Spurs; specific home details not publicly detailed)
CountryUnited States
ProfessionProfessional Basketball Player
EducationUniversity of Kentucky
FatherAaron Fox
MotherLorraine Harris-Fox
NationalityAmerican
Siblings1 (Brother: Quentin Fox)
HoroscopeSagittarius
Weight185 lbs (84 kg)
Height6’3″ (1.91 meters)
Net Worth$100 million (as of 2026 estimates; boosted by $229M Spurs extension and career earnings)
CategorySports – Basketball
Current TeamSan Antonio Spurs
PositionPoint Guard (PG)
Jersey Number4 (with Spurs; previously 5 with Kings)
Years Active2017 – Present
Draft2017 NBA Draft, 1st Round, 5th overall pick
Drafted BySacramento Kings
Previous TeamsSacramento Kings (2017–2025)
AwardsNBA All-Star (2022-23) All-NBA Third Team (2022-23) NBA Clutch Player of the Year (2022-23) NBA All-Star (2026; replacement selection)
Instagram~2M followers (@swipathefox)

What Is De’Aaron Fox’s Net Worth in 2026?

De’Aaron Fox’s net worth in 2026 is approximately $100 million.

According to Celebrity Net Worth, Fox has built his fortune through a combination of NBA salaries, endorsement deals, and investments. That $100 million figure reflects his earnings across three NBA contracts totalling over $416 million, plus off-court income from brand partnerships and business ventures.

What Is De’Aaron Fox’s Current NBA Salary?

For the 2025–26 season, Fox is earning a base salary of $37,096,620 — the final year of his five-year, $163 million deal originally signed with the Sacramento Kings back in 2020. According to contract data from Spotrac, this is the last paycheck under that deal before his blockbuster Spurs extension kicks in.

To put that in perspective for our Australian readers: that’s roughly AUD $58–60 million per year at current exchange rates. For playing basketball. Not too shabby.

What supermax contract could De’Aaron Fox sign?

On August 4, 2025, Fox and the San Antonio Spurs agreed to a 4-year, $228.6 million maximum contract extension, locking him in through the 2029–30 season. As reported by EssentiallySports, his average annual salary of $57.25 million under the new deal will make him the fourth-highest-paid player in the entire NBA when it kicks in from 2026–27.

Here’s how the extension breaks down year by year:

SeasonSalary (USD)
2025–26 (Current)$37,096,620
2026–27~$51,033,600
2027–28~$54,606,000
2028–29~$58,428,864
2029–30~$63,281,664

That’s a lot of zeroes. Fox becomes just the 53rd player under the current NBA CBA to sign a veteran extension of this kind a pretty exclusive club to be in.

How Much Does De’Aaron Fox Earn Per Year?

Across his career, Fox has earned at least $150 million in NBA salaries alone according to Basketball Reference. Add in endorsement income, and his total annual earnings for 2025–26 sit well north of $39 million, with that number jumping dramatically from next season onwards.

From 2026–27, Fox will pocket over $51 million per year in salary alone, before a single brand cheque hits his account.

What Endorsement Deals Does De’Aaron Fox Have?

Fox’s off-court hustle is just as impressive as his on-court game. His endorsement portfolio includes:

  • Curry Brand (Under Armour): The crown jewel. In October 2023, Fox signed with Curry Brand and became the first official signature athlete for the label — outside of Steph Curry himself. His debut signature shoe, the Curry Fox 1, dropped in late 2024, followed by the Fox 2 in 2025. This deal reportedly earns him around $2 million annually.
  • HyperX – The gaming peripheral brand (a natural fit for a guy obsessed with NBA 2K).
  • Hulu – Streaming partnerships.
  • Head & Shoulders – The classic hair care brand.
  • Ryoko Rain – Lifestyle beverage brand.
  • House of Hoops – Nike’s premium basketball retail arm.

Fox signed his initial multi-year endorsement deal with Nike back before the 2017 draft, before eventually making the move to Curry Brand for his signature shoe. The man has taste — and clearly, so do the brands that chase him.

How Does De’Aaron Fox Give Back to the Community?

For all the contract talk, Swipa’s also got a big heart. Fox and his mother, Lorraine, co-founded the Fox Whole Family Foundation, a charity born close to home. Lorraine is a breast cancer survivor, and the foundation is dedicated to supporting breast cancer survivors and raising awareness around testing and treatment options.

It’s a deeply personal cause, and one that speaks to Fox’s character off the hardwood. When you’ve watched your mum fight something that serious, you don’t just write a cheque — you build a foundation.

Frequently Asked Questions

What is De’Aaron Fox’s net worth in 2026?

Estimated at $100 million, according to Celebrity Net Worth.

What is De’Aaron Fox’s salary for 2025–26?

$37,096,620 – the final year of his Kings extension.

When does Fox’s new Spurs contract start?

The 2026–27 season, at which point his salary jumps to over $51 million per year.

Who is De’Aaron Fox’s shoe sponsor?

Curry Brand (Under Armour). He’s the first official signature athlete for the brand besides Steph Curry himself.

Does De’Aaron Fox have a charity?

Yes, the Fox Whole Family Foundation, focused on supporting breast cancer survivors.

Devendra Kumar

Devendra Kumar is an independent sports journalist who has spent the past 7 years researching and analysing athletes’ earnings, brand endorsements, and investments.

View all posts

1 thought on “De’Aaron Fox Net Worth: Salary, Endorsements, and Career Earnings”

Leave a Comment